AppLift (www.applift.com) is a leading mobile ad tech company that empowers mobile app advertisers to take control of every stage of the app marketing lifecycle.
AppLift’s programmatic platform, DataLift 360, enables advertisers to launch their apps as well as grow and retain quality users from one interface. With DataLift 360, app marketers can programmatically access all major mobile ad inventory worldwide and control their campaigns through a single proprietary technology platform, which provides advanced data integration as well as extended targeting and audience management capabilities. DataLift 360 helps acquire and retain the most valuable users.
With DataLift 360, you can:
- Access all mobile channels through one unified platform
- Monitor and manage all your campaigns simultaneously
- Choose from the advanced reporting options and targeting options
- Use audience management function
- Optimize your campaign performance by seamless integration of your users
The developers of Sloboda Studio created a part of the dashboard, several modules for generation of demo data, worked on reports building logic and provided user alert notifications system to notify users of different events related to their advertising campaigns.
Before the beginning of the project, our developers got familiar with the client’s business to better understand the business model and nature of future tasks. They have daily standups with the customer to synchronize the work progress. They are fully engaged in the working processes and practices of AppLift (Scrum, continuous planning, code review, automated testing, etc).