Post and newsletter scheduling
We had to ensure the accuracy of posts and newsletter scheduling to avoid duplication of posts and newsletters, both for any individual customer and among customers in general.
Artur’In (AI) is an online community manager and a social media management tool that launches targeted campaigns, such as newsletters and personalized content specific to your network. It also tracks and measures engagement, and gives you a precise picture of your marketing efforts.
Artur’In allows you to create mini-sites for your company, manage multiple social media accounts, plan your campaigns, and auto post newsletters and other personalized content to potential and existing customers, selecting any date and time.
Product: Social media management tool
The scope of our work: backend/frontend/design
Solutions: MVP
Web site: www.arturin.com
Our client wanted to create an MVP that would showcase the primary benefits of the product. We met our client at the idea stage of the project, so we’ve built it entirely from scratch.
The MVP included the ability to:
Based on users’ feedback we were able to design architecture that contains no hard code, which lets us add any new feature 2-3 times faster than before.
Post and newsletter scheduling
We had to ensure the accuracy of posts and newsletter scheduling to avoid duplication of posts and newsletters, both for any individual customer and among customers in general.
We have honed a scheduling algorithm that limits posting to the pre-selected sequence.
KPIs measurement
To measure the KPIs of the campaigns, we developed clean statistic tools that filter bots and provide true, accurate data from mini sites, newsletters, and social posts.
On September 9, 2016, we successfully released our MVP, the same month we launched our Private Beta. In October, we went live with our Public Beta.
Now we are collecting feedback and developing a new feature – a Custom Social Post tool that allows Artur Inside users to create their own content including a post, image, and link to a website or social media.
Three months after the launch, Artur Inside and Sloboda increased sales by 110%.
In 2017 (after one year of development), Artur Inside delivered a mobile application, and advanced API for customers that are interested in processed content, provided flexible content creation, processing, and monitoring tools, and created an automated content collection process.
Artur Inside has raised a total of €47.5M.
October 2016 - 2018
Amazon Webservices
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Gmail API
Hotmail API
LinkedIn API
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Twitter API
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Yahoo API
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